New Dove Shampoo with Smart Target Technology, smartly targets and precisely repairs even severely damaged hair *. Dove Intense Repair Shampoo, works immediately to repair the hair surface, while deeply nourishing the core of your hair to reconstruct it from within and make it fortified. Every time you use it, your hair is repaired, leaving it strong and beautiful.
* Refers to roughness and dryness. Based on lab test, with regular system use
* Based on internal technical measurement, with regularly system use.